A2A, You've Come A Long Way:
A Look at Consumer Adoption to Date and a Refresher on the Benefits, Opportunities,
and Considerations of Account-to-Account Transfers within Online Banking

November 8th, 2007 at 2:30Eastern/11:30Pacific for about 1 hour

 CLICK HERE TO REGISTER FOR THE SESSION TRANSCRIPT

Fee:  $275 per company plus
$50 per telephone line used

 

Presentation Highlights

 

Jeremy Sokolic
Vice President, Marketing
CashEdge

jsokolic@cashedge.com
 


 
   

Session Description:

A decade ago account to account transfer was almost non-existent, today tens of billions of dollars are transferred annually and the technology is essentially mainstream. The ROI for FI’s and consumer adoption rates make A2A one of the best performers in the online banking channel.

The future growth of A2A looks just as promising with financial institutions increasingly leveraging this application to power other transactions (like card payments and loan disbursements), to conduct transfers and attract additional deposits at a lower cost. But with all of the rewards of increased A2A usage and rising transaction volumes, comes an added obligation among FIs to safeguard against greater vulnerability to fraudulent activity.

This presentation will address:

  • the technological imperative and the critical components of an A2A implementation including technology, operations, and cost considerations;
  • the risk management compliance considerations and measures for mitigating risk across all transactions; and
  • the ongoing benefits FIs can expect to gain from A2A – revenue and impact on asset growth and retention

This program is appropriate for senior financial executives with responsibility for Online Banking, Credit Card Marketing, Risk Management, Channel Marketing Product Development, Market Research and Strategy Teams.


About Jeremy Sokolic:
Jeremy Sokolic is responsible for product marketing, adoption analysis, new service/product definition, marketing communication, and corporate marketing. During his first seven years at CashEdge, he held the position of Vice President of Product Management. In this role he built the company’s product management group from its inception. Mr. Sokolic has more than 15 years of experience in the financial services industry. Prior to joining CashEdge, Mr. Sokolic was an associate and business analyst at McKinsey & Company, where he served a range of clients in the areas of healthcare and financial services. Previously he was an associate with Atlantic Medical Partners, a private equity investor. Mr. Sokolic received an MBA from Columbia Business School and a BS in Economics from the Wharton School, University of Pennsylvania.


About CashEdge:
Recognized by Inc. magazine as one of the 500 fastest growing private companies in the United States, CashEdge® provides innovative, online financial applications for banks, credit unions and wealth management firms. CashEdge solutions include end-to-end online account opening and funding, funds transfer, and data consolidation. Flexible, scalable and supported by extensive risk management capabilities, these proven solutions empower financial institutions to create compelling online offerings that attract customers, generate revenues and reduce costs. CashEdge currently serves more than 600 leading financial institutions including Bank of America, Citibank, HSBC, Wachovia, and Royal Bank of Canada. CashEdge employs more than 330 employees worldwide and has offices located in New York City, Silicon Valley, Chennai and Gurgaon.

 

www.cashedge.com


 




 

 

 

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